CMG Fellow: Ayla Fox / Talking Trash / Sailors for the Sea

Ayla Fox / Talking Trash

Ayla Fox's Talking Trash resulted in a 75% increase in traffic to the Sailor's for the Sea website, where SFTS is working to eliminate single-use plastics in the sailing community. The film was shared with over 100 media outlets and boating organizations, and displayed on social media and YouTube giving Sailors for the Sea a large digital presence.  After only one week up there were over 100 new subscribers to the Sailors for the Sea email list.  We paired Ayla and SFTS's Impact Director Hilary Kouton at our 2015 Healthy Oceans workshop to develop this project, after which we awarded Ayla a $10,000 CMG Fellowship to complete two films with Sailors for the Sea. Click here for more on their project.

Ayla Fox: Sailors for the Sea

About the Project

When Ayla Fox, Rhode Island based filmmaker, attended CMG's 2015 Catalyst Workshops, she worked with Sailors for the Sea's Social Impact Director, Hilary Kotoun, a fellow workshop attendee. They worked together with their team to develop a video concept that Sailors for the Sea could use for their No Trash, No Trail, No Trace (NT3) Campaign. After the workshops, Sailors for the Sea was interested in continuing this video campaign work and so CMG arranged to place Ayla as a fellow with them, fall of 2015.